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Through
our research, it quickly became apparent that modularity was an important
feature that solved several objectives. The size and shape of the lunch
carrier needed to meet the needs of the children using them, as well as
the needs of their parents. Many kids live out of a backpack. The new design
therefore had to "pack-up" and "pack-down" as food was
purchased and consumed. Because many meals and snacks occur between lunch
hours and during after-school activities, the carrier required additional
function that allowed kids to eat while on the go. With regard to fashion
and style, we studied the "chain-of-command" of influence among
children from differing age groups to determine what were the most important
features so that age-group priorities could be established. It was imperative
that all products be easy to clean and dishwasher safe. Analyzing such a
broad range of issues enabled us to generate clear and defined creative
guidelines and goals as we refined the design. |
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