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It's
not uncommon for Henninge to work with our clients' lawyers to produce a
seamless piece of secure intellectual property. We regularly will produce
patent illustrations and draft text. In this case, Henninge worked with
Shockz to build their patent and also provided support in promoting their
suspension system. We prepared illustrations for their business plan to
help Shockz clearly communicate the potential of this system. Because it
was important to Shockz to present alternative applications of the suspension
technology, quick studies were rendered in snowboarding, skiing, and a variety
of inline-skate applications. Every drawing took into account the cultures
and market biases associated with each particular market. |
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